Search engines read your events, menus and jobs
Each page of your website now tells search engines what kind of page it is and what it holds.
When someone asks Google or an AI assistant for “an Italian restaurant nearby that takes bookings”, the answer draws on what those tools can read about each business. Every page of your website now describes itself to them in their own format, and every Stride website got it with nothing to set up.
Your visitors never see these descriptions, but search engines read them on every visit, and a business they understand is easier for them to put forward. Shared on social media, your link no longer repeats your name, so it looks as tidy there as it does in search.
What's new
Blog posts, events and job offers are described with their dates and details.
Your menus, rooms and press articles are described too, each on its own page.
Search engines learn your type of business, the cuisines you serve, whether you take reservations and the languages you speak, along with the awards and labels you add.
In search results, your home page reads as your category and town first, then your name.
In technical terms: schema.org structured data in JSON-LD (LocalBusiness, Organization, Menu, Event, JobPosting, BlogPosting, FAQPage, Room and more), checked with Google's Rich Results Test and the Schema.org validator.